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Event Marketing and Sponsorships

Kansas City remains the biggest winner during NWSL Championship Weekend [Video]

KANSAS CITY, Mo. (KCTV) – While the Orlando Pride took home the league Championship over the weekend, the biggest winner this week just might be the City of Kansas City.

“I’ll tell you, we’ve been blown away,” said Kate Johnson, sports and entertainment marketing director for Google. “What they’ve done here with the Current and the stadium and the facilities.”

By all accounts, the City’s been a great Championship game host.

“I literally couldn’t keep track of all the events happening this week,” said Angie Long part owner of the Kansas City Current.

And that was the goal, to make this an event – not just a soccer match.

“The League has done a great job of growing it from a Championship game and this year, a Championship Week,” Jim McCoy, sports marketer for Nationwide, noted. “Where the entire sports industry comes to town and celebrates the great season.”

Orlando Defender Haley McCutcheon …

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