John Deere Reveals New Autonomous Machines & Technology at CES 2025 | PR Newswire [Video]

Autonomy will support Deere customers across agriculture, construction, and commercial landscaping 

, /PRNewswire/ — John Deere revealed several new autonomous machines during a press conference at CES 2025 to support customers in agriculture, construction, and commercial landscaping. Building on Deere’s autonomous technology first revealed at CES 2022, the company’s second-generation autonomy kit combines advanced computer vision, AI, and cameras to help the machines navigate their environments.

While each of these industries experiences their own set of challenges, a commonality across all is skilled labor availability.

• Agriculture: the American Farm Bureau Federation also estimates there are roughly 2.4 million farm jobs that need to be filled annually.
• Construction: Eighty-eight percent of contractors struggle to find skilled labor.
• Commercial Landscaping: 86% of landscaping business owners can’t find labor to fill open positions.

“Our agriculture, construction, and commercial landscaping customers all have work that must get done at certain times of the day and year, yet there is not enough available and skilled labor to do …