Joe Kovacs: Why the Digital Brand Experience is Essential | Capstone Conversations [Video]

Capstone ConversationsInformal and informative discussions with leading growth strategists from the nation’s most dynamic CPA firms.

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Capstone ConversationsBy Jean CaragherFor CPA Trendlines

The greatest challenge in marketing CPA firms is understanding the role of technology and how different generations of clients and prospects want to engage, Joe Kovacs, marketing and biz dev director at Councilor, Buchanan & Mitchell, tells Jean Caragher in this episode of Capstone Conversations.

Follow Jean Caragher on CPA Trendlines here. | Get her best-selling handbook, The 90-Day Marketing Plan for CPA Firms, here | Catch Jean Caragher’s other show, Gear Up for Growth, on Fridays here. | And browse all the shows in the CPA Trendlines …