PARIS, France — Italian gymnast Giorgia Villa played a role in her country’s return to the podium for the first time since 1928, but what’s a silver medal when you’ve already struck gold?
Social media went wild this week after discovering Villa was a brand ambassador for Parmigiano Reggiano. No, not a brand or company, but the cheese. Well, officially, it’s the official consortium of producers of parmesan cheese.
Pictures from a photoshoot of Villa doing the splits, a handstand and other poses with massive wheels of cheese quickly gained traction on social media.
Olympic silver medalist and Italian gymnast Giorgia Villa is sponsored by parmesan cheese and takes many of her photos while posing with large wheels of cheese pic.twitter.com/klx8PEuFPN
— Women Posting W’s (@womenpostingws) July 31, 2024
Villa hasn’t shared a Parmigiano Reggiano-sponsored post since 2022, and the consortium didn’t immediately respond to questions about if the partnership is ongoing.
Villa was set to compete in Tokyo but …