Internet divided after influencer donates ‘dystopian’ goodie bags for LA fire victims… who’s in the right? [Video]

12:43 EST 12 Jan 2025, updated 15:07 EST 12 Jan 2025

A New York City influencer has sparked fierce debate over her ‘dystopian’ Los Angeles fire relief efforts – with some disapproving of her beauty product goodie bags and others rushing to her defense. 

Serena Kerrigan, 30, shared a photo to her Instagram story showing skincare and haircare donations that were to be sent to victims of the fires ravaging LA communities. 

She wrote on Thursday: ‘Putting together bags of products to send to LA. If you guys have any stuff you can donate, DM @cocoschiffer.’

The photo showed pink bags filled with cosmetic supplies, which some viewers felt trivialized the devastation being caused by the ongoing flames. 

‘This story really struck a dystopian chord with me,’ Reddit user AffectionateRip764 wrote in a thread dedicated to ‘discussion and snark about NYC influencers.’

They continued: ‘I am not trying to shade her intentions, however, seeing this influencer “front lines” response …