Inside Scout Securitys strategic Roo acquisition [Video]

Scout Security Ltd (ASX:SCT, OTC:SSECF) CEO and executive director Ryan McCall talks with Proactive’s Tylah Tully about the company’s latest strategic move: a merger with Roo Inc., a fellow DIY home security company.

McCall outlined the mutual benefits of this merger, which will combine the companies’ strengths in the DIY security and smart home markets, enhancing scale and efficiency.

Scout Security, initially a direct-to-consumer business, has pivoted toward white-label partnerships, delivering custom solutions to telecommunications companies, ISPs and security providers.

By merging with Roo, Scout aims to leverage economies of scale and increase cash flow.

“What it means is you’re taking two smaller but similar companies … combining them and then gaining a lot of economies of scale,” McCall explained, noting that Roo’s consumer retail experience complemented Scout’s white-label strategy.

The merger is designed to create new revenue streams by rolling up smaller security and IoT companies.

McCall highlighted this approach as a way to …