The Implications of AI in Digital Marketing
The Implications of AI in Digital Marketing
12 Steps to Create Videos

If AI Creates Everything, Whats Original on the Internet Anymore? [Video]

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Global Marketing Strategies

When exploring why AI detectors struggle to distinguish human-written content from AI-generated text, we stumbled upon a surprising trend – nearly all online content seems to get flagged as AI-generated. Could this mean that in the digital landscape, everything reads like AI?

But why does it even matter if the content is AI-generated or human-made? Simple: the widespread SEO belief that Google penalises AI content, hurting its chances of ranking well. However, Google has clarified otherwise. 

As per their blog, Google’s ranking systems prioritise original, high-quality content that meets their E-E-A-T (Expertise, Experience, Authoritativeness, and Trustworthiness) standard.

Google’s stance on AI content is nuanced. They specify that while AI can be part of the creative process, using automation solely to manipulate search rankings violates their spam policies. 

Reddit, meanwhile, has a different approach. 

What’s AI Slop

AI slop, also termed as ‘AI crap’, is essentially a flood of low-quality, non-human-generated content available online. The fear is that …

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