As the trucking industry continues to ride the roller coaster caused by the economic and supply chain shocks of the COVID-19 pandemic, fleet managers are dealing with a landscape that’s one of the most challenging in recent memory. But there is also opportunity, says Brian Holland, president and CEO of Fleet Advantage.
Over the past few years, freight rates have been stagnant and small operators have been exiting the market. Making things more complex are new heavy-duty truck emissions regulations on the horizon.
In a recent episode of the HDT Talks Trucking podcast, we spoke with Holland about the state of the economy and the trucking industry. Fleets that stay flexible and take a longer-term, data-driven planning approach are better able to deal with uncertain times — and be positioned to come out ahead as conditions improve.
Trucking in 2024: Challenges and Opportunities
While 2024 has been a challenging year for the industry, it has also presented opportunities, Holland said.
“Despite the pressure on …