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Global Marketing Strategies

How to Handle Negative Yelp Reviews [Video]

Negative Yelp reviews — yep, we all dread them. It’s like finding a cockroach in your favorite restaurant: you know it happens, but you hope it never happens to you. Unfortunately, bad reviews are almost inevitable if you’re running a business. But here’s the silver lining: handling them the right way can actually be a game-changer for your reputation.

Why Negative Reviews Matter

So, why should you care about negative reviews? Can’t you just ignore them and hope they go away? Absolutely not! Negative reviews matter more than you might think, and here’s why.

The Impact on Your Business

Let’s face it: negative reviews can hurt. They have the potential to scare off potential customers before they even give you a chance. According to a study by BrightLocal, 91%of consumers read online reviews before visiting a business, and 82% of them specifically look for negative reviews. That means people are actively searching for reasons …

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