How to Grow Your Newsletter with Data & Analytics (Live Webinar) [Video]

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Resources 📚
2024 State of Email Newsletters Report: https://blog.beehiiv.com/p/2024-state-of-newsletters
Newsletter Navigator: https://www.beehiiv.com/newsletter-navigator
UTM Builder by Buffer: https://buffer.com/free-tools/utm-generator
UTM Tracking Beginner’s Guide: https://blog.beehiiv.com/p/beehiiv-utm-link-management
How to use UTM parameters in beehiiv: https://www.beehiiv.com/support/article/14492992521367
Bitly: https://bitly.com
Social Media Webinar: https://youtu.be/yCY452s1LmE
Growth Secrets Webinar: https://youtu.be/uXQrcJP130s
Automations Webinar: https://youtu.be/Hl-GVOx0sVA
Re-Engagement Automation Tutorial: https://youtu.be/-r-AFloQ0i4
Subscriber Ad Tracking Tutorial: https://www.youtube.com/playlist?list=PLZEJI-uCDKpkHwZLFO9PNgc3a6IUx9YJV
Join our Slack community: https://youtu.be/NLW35PYJms0

Getting Started 👇
00:00 – Introduction
01:02 – What we’ll cover
01:35 – Laying the groundwork

How to Grow Your Newsletter with Data & Analytics 📈
06:18 – Key newsletter metrics to track
14:53 – Tracking tools to add today
25:00 – Segmenting your audience
29:52 – Analyzing subscriber behavior
34:18 – Refining content and strategies
40:34 – Playbook 1: Identify conversion rate

Q&A Session 🙋‍♂️
42:10 – How do you know you should gate or paywall content?
45:57 – What should you consider if you’re hosting your newsletter on an external website?
48:30 – How can you identify what types of content drive the best engagement?
51:10 – Closing remarks
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