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How the UK’s answer to Revolut – founded by an ex-Irish bank boss [Video]

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Global Marketing Strategies

ANNE BODEN ISN’T a name that the general public will likely be familiar with.

But it’s one which the Irish business world has followed with keen interest for years.

Boden used to be chief operating officer at AIB.

A Welsh native with a stellar banking career, she joined the Irish lender in 2012. Boden was a key figure tasked with trying to pull AIB out of the mess of its own state bailout and the broader financial crisis.

Boden left AIB after just 18 months, despite the bank steadying while she was helping with its operational turnaround – the underlying business returned to profit in 2013 and in 2014, it would post its first after-tax profit since 2008.

Her departure was met with widespread confusion – Boden was in charge of several important areas at AIB, such as the bank’s plans to digitise its offering.

Why did she give up one of the most prominent positions in Irish banking, …

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