Haus & Kinder’s journey from inception to becoming a million-customer brand offers key insights for digital-first brands. Key takeaways include the importance of thorough market research, clear brand positioning, strategic use of ads and content, and meticulous performance tracking. By staying true to its vision and continuously evolving based on customer feedback and industry trends, Haus & Kinder continues to grow in the digital retail space.
A fireside chat between Amazon Ads leader Kunal Singh with Saket Dhankar, Founder, Haus & Kinder