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How Business Can Improve the World, Not Just the Bottom Line | Esha Chhabra | TED [Video]

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Sustainability Marketing

How Business Can Improve the World, Not Just the Bottom Line | Esha Chhabra | TED

“Sustainability has become more marketing than action,” says environmental business journalist Esha Chhabra. Challenging conventional business models solely focused on profit, she shares how regenerative companies that embed purpose into every facet of their operations can drive real change — and make things better for people and the planet.

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https://youtu.be/DL8_WHr9COs

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