How AI scammers are using technology to target victims in Texas [Video]

TEXAS, USA — With artificial intelligence becoming a more common tool for scammers, experts and local law enforcement are warning the public to stay alert. 

AI is being used to clone voices, create deepfake videos and personalize phishing messages, making scams feel alarmingly real.

Jason Meza, regional director for the Better Business Bureau (BBB), explained how scammers are taking advantage of this technology. 

“AI is moving faster than consumers realize,” Meza explained. “Scammers can clone voices or create videos that look and sound like trusted family members, officials or businesses. Unfortunately, many victims don’t realize they’ve been scammed until it’s too late.”

In Texas alone, the BBB reports that losses to AI-powered scams are mounting. Investment scams accounted for over $2.2 million in reported losses in 2023, says the BBB. Online purchase and phishing scams added another $1.8 million combined.

AI enables …