Horizon Media Charts the Marketing Course for 2025 with Industry Predictions | PR Newswire [Video]

“25 Trends on The Horizon in ’25” Report: Anticipating Change, Embracing Opportunity

, /PRNewswire/ — Horizon Media Holdings, parent company of the full-service marketing portfolio including Horizon Media, the largest independent media agency globally, today unveiled its inaugural annual marketing industry forecast – “25 Trends on the Horizon in ’25.”  The 2025 report maps out the trends that leaders from across Horizon’s portfolio predict will reshape how brands connect with consumers in a rapidly evolving media landscape.

These predictions center on the critical interplay of technology, cultural intelligence, and creative strategy, helping businesses stay ahead in a complex and fragmented marketplace.  The report explores the shifts that are poised to redefine media, marketing, and consumer engagement over the coming year and includes 25 predictions across six focus areas: Advertising Shapes — and Reflects — Our World; The Consumer, Today; Behind the Brand; Media Meets Momentum: Technology Driving New Connections; Essential …