Australian provider of franchised Home Care and disability support, Just Better Care, has released a new advertising campaign demonstrating the personalised nature of its care services.
A series of 15-second videos, such as ‘Jono’s Brand of Support’ and ‘Janet’s Brand of Support’ (see below), have been shot by The Core Agency.
CEO of Just Better Care Australia, Alison Chandler, said, “One brand value that has remained consistent in our 19 years of operation is that the customer always comes first, and that each person has choice and control over their services, this campaign only serves to reinforce and celebrate this benefit for all our customers.”
“Our latest campaign authentically demonstrates the individuality in which Just Better Care empowers its customers,” said The Core Agency’s creative partner and co-founder, Jon Skinner.
Sydney-based Just Better Care has more than 35 independently owned and franchised operations across Australia, including in NSW, ACT, Victoria, WA, Tasmania and QLD.