Hire Richard Shotton | Speaker Agent Contact Details [Video]

Richard Shotton is a distinguished keynote speaker renowned for his expertise in branding, marketing, and behavioural science. With a career spanning over two decades, Richard has made significant contributions to the field through his insightful research and innovative approaches. He is the founder of Astroten, a consultancy that leverages behavioural science principles to develop effective marketing strategies. His unique ability to distil complex psychological concepts into practical business applications makes him a sought-after speaker at industry events worldwide.

In 2018, Richard published his first book, “The Choice Factory: 25 Behavioural Biases that Influence What We Buy,” which quickly garnered acclaim. The book explores cognitive biases and their implications for marketing strategies, earning the title of Best Sales and Marketing Book at the 2019 Business Book Awards. Following this success, he released “The Illusion of Choice” in 2023, highlighting 16.5 critical psychological biases that can be harnessed by business leaders to enhance decision-making processes and marketing effectiveness.

Richard’s academic background …