Fresh look comes as the national marketing agency signs on as Guthrie’s AOR
, /PRNewswire/ — Employee-owned, fully integrated agency GS&F today debuted the look and feel of its new brand identity, inspired by its boundary-defying and provocative approach to work with challenger clients looking to take a fight to their categories. Simultaneously, the organization announced that it has been appointed agency of record (AOR) for Guthrie’s, the rapidly growing fast-casual franchise and original chicken finger restaurant.
Embracing its bold new positioning and a growing list of new client partners, GS&F is ushering in a fresh chapter of breakthrough strategic partnership and creative innovation. This evolution underscores GS&F’s passion for working with challenger brands that punch above their weight, while maintaining its commitment to challenging convention and driving meaningful results for its entire roster of brands.
“At GS&F, we thrive on opportunities that allow us to collaborate with brands that embrace disruption and want to get to the …