Gen Z aspires to be models, influencers instead of doctors [Video]

The Class Central study analyzed data from Instagram’s career-related hashtags.

USA, — People born between 1997 and 2012 may be replacing traditional job titles like teacher and doctor, with job titles like influencer and model, according to a new study by Class Central, a search engine for online courses.

The study found that out of all the careers, the most sought-after career for Generation Z is based on the 385 million Instagram posts that include “#Modellife,” “#modelagency.”

“This study demonstrates that Gen Z is drawn toward the more creative industries, especially ones that have become heavily intertwined with social media, such as blogging and influencing,” said the CEO of Class Central, Dhawal Shah.

Class Central said according to the volume of hashtags these are the top 10 jobs for Gen Z:

#Model
#artist, 345 million posts
#photographer, 268 million posts
#makeup artist, 149 million posts
#blogger, 127 million posts
#marketing, 86 million posts
#singer, 70 million posts
#personal trainer, …

Tags Influencer Brand, Influencer Collaboration, Influencer Relations, Marketing Goals