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From W2 To 1099: How To Set Up Your New Real Estate Business [Video]

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Global Marketing Strategies

Whether it’s refining your business model, mastering new technologies, or discovering strategies to capitalize on the next market surge, Inman Connect New York will prepare you to take bold steps forward. The Next Chapter is about to begin. Be part of it. Join us and thousands of real estate leaders Jan. 22-24, 2025.

Leaping from a steady full-time job to running your own real estate business is a big step. If you’re feeling unsure about where to start, you’re not alone. I had the chance to talk with coach Katherine Loucaidou, who shared some great advice for new agents.

1. Setting the stage

The first thing you need is a solid plan. Loucaidou emphasizes that having a business plan with clear goals is key. Know your market, lay out your marketing strategy, and set realistic income expectations.

2. Structuring your business

Consider setting up an LLC for protection and potential taxbenefits. Loucaidou points out, “It’s crucial to get legal guidance here so everything …

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