MANILA, PHILIPPINES — The advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers and advertisers continue finding newer, more dynamic ways to communicate brand messages to target audiences worldwide. True enough, there is no shortage of great campaigns for the adobo Magazine team to admire and celebrate — and today, we round up the month’s best campaigns.
From gripping stories that stay with you long after seeing them for the first time to brilliant engagements that elevate brands to new heights, here are the campaigns that crossed our radar this past month, along with the award-winning work we took a deeper look into:
Did you know that an estimated 581 journalists are imprisoned worldwide today? Reporters Without Borders (RSF) and Society magazine collaborated on “The Prison Papers” to highlight the plight of these incarcerated journalists. Conceptualized by creative agencyBETC …