Fresno State Jordan College of Ag Sciences and Technology adding new ‘Wine Business’ degree [Video]

FRESNO, Calif. (KFSN) — Fresno State’s viticulture and enology program is growing with a new major.

The “Wine Business” degree will allow students to expand their knowledge from winemaking to wine marketing.

Fresno State students at Jordan College get hands-on experience.

That includes bottling and packaging the very wine they make on campus.

Sonet Van Zyl, the Department Chair for Viticulture and Enology, says the students learn everything about the winemaking process from pruning the vines to working with the wine equipment.

“We make sure that they are ready with hands-on experience to go into the industry,” Zyl said. “They want people that have at least touched every part of the process.”

Now, that process of learning is expanding as the department is adding a new “Wine Business” degree in partnership with the Ag Business program.

“This will help us make our students ready for that field of business and marketing, running a tasting room, managing all of the logistics behind marketing skills …