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Strategic Partnerships and Alliances

Franchise Equity Partners Forms Strategic Partnership with Valvoline to Accelerate Growth in Texas | PR Newswire [Video]

FEP to Acquire 38 Valvoline Company-Owned Stores in Austin, San Antonio, El Paso and West Texas Markets

, /PRNewswire/ — Franchise Equity Partners (FEP), a private investment firm on a mission to create long-term partnerships with quality franchisees and franchisors, today announced a strategic partnership with Valvoline Inc., the trusted leader in preventive automotive maintenance. As part of the agreement, FEP will acquire 38 of Valvoline’s company-owned stores in West Texas, including markets in Austin, San Antonio, El Paso, and surrounding regions. The stores will be franchised and operated under the newly formed entity, Velocity Auto Care.

“Partnering with Franchise Equity Partners advances Valvoline’s growth strategy across Texas,” said Lori Flees, President and CEO of Valvoline Inc. “FEP’s exceptional track record, deep operational expertise, and ability to execute large-scale growth initiatives made them the right choice for this partnership. We are confident this collaboration will strengthen the Valvoline Inc. brand and provide …

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