FOOT Locker has announced an enhanced rewards program as it continues to close hundreds of stores by 2026.
The popular footwear store has shifted its program using customer insights to offer a slew of member-only benefits.
Foot Locker has revamped its FLX Rewards program which now offers FLX Cash, according to the company’s press release.
This allows customers to use points towards discounts on a purchase.
The new enhancement also includes member-exclusive benefits such as priority access to exclusive sneaker launches and an upgraded birthday gift.
Members will continue to have access to free shipping.
“Our enhanced FLX Rewards program represents a significant step in providing a seamless shopping experience for sneaker enthusiasts,” Mary Dillon, Foot Locker, Inc. president and …