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Marketing Technology

ETAuto Unplugged: Understanding the Tractor Industry [Video]

In the third episode of ETAuto Unplugged S2, Bharatendu Kapoor, President of Sales & Marketing at TAFE, delved into the potential aspects of India’s tractor industry. He highlighted the current landscape with a glimpse into the future trajectory of the sector. Kapoor has discussed his observations, drawing from his extensive experience, to illustrate the industry’s evolution, key learnings, and the various challenges encountered along the way.Kapoor’s perspective gives insights on how the tractor industry in India is navigating changes, adapting to new technologies, and overcoming obstacles to sustain its upward momentum.

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