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Effective PR Services for Increased Brand Memorability [Video]

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Global Marketing Strategies

In an increasingly crowded digital arena, where a lot of fintech and online trading industry players dwell, yet only very few succeed, brand memorability remains a challenge for most brands.

Fintech PR is stronger than ever as more and more industry players leverage PR for brand awareness.Source: UGC

As the key question – ‘Can fintechs and online trading brands derive any benefits from press releases?’ – hovers in the air, it becomes crucial to exploit the full potential of PR services.

Contrary to popular belief, press releases have a longer shelf life, with 30% of businesses stating they had been contacted by a journalist about a press release they published several months or even years earlier.

Recent data also shows that an impressive 68% of businesses noticed an improvement in brand and product visibility as a result of their PR activities. So, PR is more alive today than ever.

Yet, …

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