Ecommerce SEO in 2025 | One Degree North [Video]

Ecommerce SEO is one of the most important factors that affect online sales and how your website ranks in the search engine results pages (SERPs).

It’s a complicated and in-depth process, but to put things simply – optimising for organic sales is basically any strategy that’s used to boost your stores visibility on the SERP.

From technical SEO to content, internal links to faceted navigation – there’s a lot to consider, so as we head into 2025, let’s dive into a few things you need to know:

What is ecommerce SEO?

Put simply, ecommerce SEO is the process of optimising your website so that it ranks higher in search engines.

A lot of people overlook ecommerce SEO because they think it’s only about getting traffic to their site, but there’s more to it than that. The best way to get more customers is by building trust with them through organic rankings in Google and other search engines.

If …