The historic Barcelona building of La Llotja de Mar was the chosen place to celebrate the resurgence of EBRO, the legendary Spanish automotive brand.
Hosted by the renowned journalist Ainhoa Arbizu, the gala presented to dealers, suppliers and customers the brand strategy with which it faces the future that lies ahead.
A future that is embodied in the first step represented by the two new SUVs EBRO s700 and EBRO s800.
The event, held yesterday Wednesday the 4th, began with a dialogue between the main executives of EBRO SUV moderated by Arbizu.
Among the interventions, Pedro Calef, president of EBRO SUV, stood out, who emphasized the 70 years of history of the brand and its commitment to Spanish society, then and now.
He also introduced the new management team of the brand, automotive enthusiasts and especially focused on taking EBRO from Barcelona to the whole world.
The new EBRO, which …