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Duran Durans Social Media Guru Offers Tips and Discusses Co-Hosting A SiriusXM Show With Simon Le Bon [Video]

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Event Marketing and Sponsorships

It’s one thing to work in the industry and engage with artists one admires. It’s another to become family. While working for CMJ Music Marathon in 1993, Katy Krassner connected with a Capitol Records publicist who invited her to Duran Duran events for their comeback Wedding Album. That led to her landing an assistant gig with the band’s management. Although their New York office only stayed open for two years, and she went on to high-profile publicity gigs at Hollywood Records and The Sanctuary Group, Krassner continued on as their website manager and guest-list coordinator.

Flash-forward to 2009: Krassner became their full-time website manager and social media guru. Since 2020, she has been singer Simon Le Bon’s co-host for their SiriusXM show WHOOOSH! in which they explore new music every week. (And keyboardist Nick Rhodes is her son’s godfather.) Krassner spoke to American Songwriter about what she’s learned through her career arc.

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