Strategic Alliance with Global Fashion Leader to Bring Southern Style to the UK and EU Markets
, /PRNewswire/ — Draper James, the Southern-inspired lifestyle brand founded by Reese Witherspoon, is thrilled to announce a strategic partnership with PDS Limited, a global leader in design and supply chain management. This new long-term licensing agreement will see PDS produce and distribute Draper James collections throughout the United Kingdom and the European Union, marking a significant step in the brand’s global growth strategy.
An established global fashion infrastructure that provides customized, end-to-end solutions for over 250 global brands and retailers in over 90+ offices in 22 countries, PDS will oversee Draper James’ international distribution in addition to serving as the brand’s manufacturer for its e-commerce and brick-and-mortar apparel business, enabling streamlined production and a unified approach across global markets. The collaboration reflects Draper James’ commitment to expanding its footprint internationally while preserving the brand’s Southern aesthetic …