Donald Trump Is Leading Kamala Harris on Social Media [Video]

If Donald Trump and Kamala Harris‘s social media metrics have anything to say, Trump has a significant lead on the vice president in the weeks leading up to the 2024 election.

A new report by BetMGM Sportsbook Canada looked at current social media activity and engagement for Trump and Harris on X (formerly Twitter) and Instagram.

In most categories, Trump came up ahead of Harris.

For one, he had more likes per post, followers gained and total followers on both platforms. Trump had also gained the most followers overall on both platforms in the last 30 days.

Republican presidential nominee, former U.S. President Donald Trump pauses before speaking during a campaign rally at the Mosack Group warehouse on September 25, 2024, in Mint Hill, North Carolina. Trump is leading over Harris in…Brandon Bell/Getty Images

Trump saw an average of 239,000 likes per post on X, while Harris had just 39,000.

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Tags Analytics, Social Media Management, Social Media Marketing