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Digital content solutions firm MPS says new acquisition will improve global reach and AI capabilities [Video]

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Noida-based MPS, a global provider of platforms and content solutions for the digital world on February 29 announced the acquisition of Research Square AJE LLC and its subsidiary American Journal Online (Beijing) Information Consulting for $8.4 million.

Rahul Arora, Chairman and CEO of MPS said the company is expected to start contributing from day one. “Currently, the revenues (of the acquired business) are in the ₹200 to 250 crore range, operating at a gross margin of 65%. EBITDA (earnings before interest, tax, depreciation, and amortisation) margins are more modest in the early teens and our goal will be, through the course of 2024, to elevate those early teen EBITDA margins to those similar to MPS margins of close to 30%.”

With this acquisition, the company marks its entry into the business-to-consumer (B2C) marketplace, and also opens up global markets such as China.

“Now a large part of AJE’s revenue actually …

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