DEUTSCH PUTS LA AT THE HEART OF ITS REBRAND [Video]

Showcasing a Legacy of Innovation and West Coast Independence

LOS ANGELES, Sept. 25, 2024 /PRNewswire/ — Deutsch LA has officially rebranded to Deutsch, marking a pivotal new era for the agency. This isn’t just a name change— it’s the pendulum swinging, signaling change on the horizon. With the center of gravity shifting west, Deutsch’s long-time Los Angeles leaders now become the sole name bearers and stewards for the brand.

“We are a company that has a history of reinventing itself because it’s just who we are. We are never satisfied. We started as an offshoot with a hunger to prove ourselves—and we’ve never stopped asking ‘Why not us?’ From being the first agency to pre-release a Super Bowl ad to crafting the first-to-market brand partnership with OpenAI, at Deutsch, we think like entrepreneurs and take immense pride in our legacy of ‘firsts’. We don’t know what’s next but we’re ready for it. This rebrand positions us with future big swings in …