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Event Marketing and Sponsorships

Defining future-proof playout | Rohde & Schwarz [Video]

Technology is rapidly evolving and viewer preferences are constantly changing. From live events to on-demand content, broadcasters need to keep up with demands from all sides. Today’s playout solutions need to be one step ahead and meet unpredictable, future-facing needs. A playout solution that can adapt to changing workflows, and is built on a flexible architecture but still meets industry requirements and stakeholder demands, is paramount.

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