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Cybersecurity partnerships drive AI-based data protection [Video]

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Marketing Technology

As organizations confront a surge of cyber threats daily, cybersecurity partnerships have become crucial. The demand for strong, proactive data protection measures is more pressing than ever.

Artificial intelligence integration into cybersecurity is driving groundbreaking advancements in threat detection and response, outpacing traditional methods. Collaborations between leading tech firms are spearheading innovations in data protection and recovery, bolstering business resilience against increasingly sophisticated cyberattacks, according to Steve Kenniston (pictured, left), senior cybersecurity lead of portfolio marketing at Dell Technologies Inc.

“I talk to probably 10 customers a week ongoing, and every single one of them has security on the brain. It’s the most important thing that they think about as they’re looking at putting in or introducing new technologies,” Kenniston said. “It’s not just for new projects; it’s for how are we advancing our security maturity for the existing things that they have, because they want to make sure that everything in …

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