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Community Building and Management

Cowboys usher in new era with Brian Schottenheimer as head coach [Video]

Schottenheimer met with the media to reintroduce himself but as the new head coach of the Cowboys

ARLINGTON, Texas — In a press conference Monday, Brian Schottenheimer was formally reintroduced to the media as the Dallas Cowboys’ new head coach, stepping into a role that comes with high expectations and a storied legacy. 

Having served as an offensive assistant for the Cowboys since 2022, Schottenheimer takes over with a clear vision to reshape the team’s identity and culture.

Schottenheimer outlined his plans to make the Cowboys a “first-class organization” by emphasizing a culture shift focused on building relationships and fostering communication throughout the franchise. 

“Mike’s one of my best friends, and when you talk about what Mike and this football team has done over the last five years, it’s been some incredible, incredible success,” Schottenheimer said. “I think as we build this thing out, as the culture comes together with this team, that’s where I feel like my greatest impact …

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