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Content creator discusses TikTok changing peoples career paths, opening doors [Video]

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Influencer Marketing

SPRINGFIELD, Mass. (WGGB/WSHM) – While TikTok servers are back up for now, the future of the social media phenomenon is still up in the air. Western Mass News got a chance to speak with a local influencer who explained why the app’s impact is farther reaching than you might think.

“I have a full-time job because of TikTok, I’ve got to meet some of my heroes because of TikTok,”

It was a weekend of ups and downs for hundreds of millions of TikTok users. From a pitch for an extension, to a Supreme Court verdict, to silence, and then a revival credited to President Donald Trump.

Influencer and UMass Alumni Xander Favazza learned firsthand that while servers are still running, you can create content, or you can create opportunity.

“I got actual things I could put on my resume, professional bullet points on my resume, through TikTok,” he told us. …

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