A Content Disrupted podcast with Amanda Todorovich, Executive Director of Digital Marketing at Cleveland Clinic.
Cleveland Clinic’s Pioneering Approach to Content Marketing + AI with Amanda Todorovich from Skyword on Vimeo.
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Join us for an in-depth conversation with Amanda Todorovich, the driving force behind Cleveland Clinic’s digital marketing success. As Executive Director, Amanda has spearheaded the transformation of Cleveland Clinic’s online presence, turning it into a global leader in health content. In this episode, she shares her expertise on creating data-driven, empathetic content that builds trust and engages audiences. Amanda discusses the challenges of navigating an ever-expanding digital landscape, offering practical advice on channel selection and content optimization. She also provides valuable insights into the responsible integration of AI in healthcare marketing, providing …