CES Exhibitors Who Offer Value to Consumers Deserve Attention: Circanas Paul Gagnon Beet.TV [Video]

CES serves as a major showcase for a variety of new technologies, products and services – and the ones that offer real value to inflation-ravaged consumers likely will get attention, according to a consumer technology expert.

“Value is something that we’ve really seen consumers focus in on in 2024, and part of value is getting the most out of the products that you purchase,” Paul Gagnon, vice president and industry advisor, consumer technology at market research and technology company Circana, said in this interview with Lisa Granatstein, editorial director of Beet.TV.

“I’m really interested to see if there are manufacturers who can really deliver value through utility, especially lots of different use cases,” he said. “I’m looking for manufacturers who are giving consumers either new form factors, new ways of using existing product categories, perhaps in more flexible ways.”

Many consumers are worried about their spending power, especially those whose incomes didn’t keep up with a cumulative …