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CAPP says environmental groups should be held to same anti-greenwashing standards as oil sector [Video]

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Global Marketing Strategies

An oil and gas industry group is calling on the federal Competition Bureau to ensure environmental groups are held to the same truth-in-advertising standards as other sectors under new federal greenwashing rules.

The Canadian Association of Petroleum Producers – which represents the country’s oil and gas companies – said Thursday it has submitted formal recommendations to the bureau, which is in the process of developing guidance around the new legislation.

The federal government passed a law in June that contained an amendment to the Competition Act requiring corporations to be able to provide evidence to support their environmental claims.

The passage of the law sparked a furor from the oil and gas sector. CAPP, as well as the Pathways Alliance oilsands group and a number of individual oil and gas companies, removed environmental content from their websites in response.

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Industry representatives said the legislation effectively silences discussion around climate and …

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