Host Greg Kihlström talks with Tobias Sjölin from Boozt about building a robust #ecommerce experience from start to finish on the latest episode of The Agile Brand with Greg Kihlström #podcast
Watch the full video (robots and all): https://buff.ly/4dDPmaT
In this episode of The Agile Brand, host Greg Kihlström visits the Boozt Fulfillment Center in Angelholm, Sweden, where he explores the intersection of efficiency and customer experience in online retail. Joined by Tobias Sjölin, CTO of Boozt Fulfillment and Logistics, they discuss the evolution of Boozt from manual processes to a state-of-the-art facility with advanced robotics. Tobias shares insights on his 13.5 years with the company, emphasizing the importance of integrating software and hardware to enhance operational efficiency while improving customer satisfaction. Tune in to learn how businesses can achieve lower transaction costs without compromising on customer experience.
Don’t miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand™ features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
#martech #marketing #b2bmarketing #digitalmarketing #businessgrowth #tech #marketingstrategy #business #adtech #technology #customerexperience #advertising #bmarketing #digitaltransformation #leadgeneration #customerjourney #marketingtechnology #entrepreneur #cmo #leads #salesleads #marketer #digital #leadgen #inboundmarketing #contentmarketing #strategy #growthmarketing #customeracquisition #marketingtips