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Breast Cancer Survivor Lewis Helps Media Ladies in Conquering Cancer Beet.TV [Video]

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Global Marketing Strategies

When it comes to breast cancer, many people believe it’s primarily hereditary. However, as Cara Lewis, a 19-year breast cancer survivor, points out, a large percentage of women diagnosed each year – somewhere around 40-50% – have no family history of the disease.

Lewis, who is Chief Investment & activation Officer, dentsu international, and was diagnosed at age 29, has been vocal about her experience and has found tremendous support within the media industry. She encourages women to start getting mammograms and screenings at the appropriate age, regardless of their family history.

“I was screening myself based on my family history, and that’s essentially how I found my cancer,” said Lewis in this video interview with Beet.TV. “One in eight women are diagnosed a year, and over 4 million women in the U.S. are diagnosed with breast cancer.”

Over the years, Lewis has been actively involved in raising awareness and …

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