Brand and Business News- EPISODE 13 Showing on DStv CH.255(31st October 2024) [Video]

Thanks for joining us on this edition of Brand and Business News, your indispensable companion on the journey through Nigeria’s marketing communications industry, PR strategic innovations, and the bustling activities of the business community, Airing on:

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Today on the show:

BUILDING TRUST IN A DIGITAL WORLD: LAGOS DIGITAL PR SUMMIT CHAMPIONS AUTHENTIC BRAND CONNECTIONS

REBUILDING CONSUMER TRUST: OTUNBA BIMBO ASHIRU HEADLINES 2024 BJAN MARKETING CONFERENCE

SHAPING THE FUTURE, TOLULOPE MEDEBEM, EXMAN’S FIRST FEMALE PRESIDENT, ADDRESSES INDUSTRY CHALLENGES IN THE CONCLUDING INTERVIEW ON “LET’S TALK BRAND AND BUSINESS” WITH SHINA ITEADE.

This and many more will come your way shortly- Don’t go anywhere!

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In a rapidly evolving digital world, brands and organizations are being urged to prioritize authentic connections as the cornerstone of their communication strategies. This was the focus at the 9th Annual Lagos Digital Public Relations Summit, held recently in Lagos, where experts from the public relations industry converged to discuss the theme “Nurturing Authentic Connections in Digital Ecosystems.”

Now to our interview segment:

In this edition of Let’s Talk Brand and Business News, Shina Iteade wraps up his insightful interview with Mrs. Tolulope Medebem, the first female President of the Experiential Marketers Association of Nigeria (EXMAN). As she pioneers this significant role, Tolulope tackles critical issues facing the industry, including the need for regulation in experiential marketing, improving service quality, measuring impact, and embracing digital transformation. Join Shina as they explore the challenges and opportunities that are shaping the future of experiential marketing in Nigeria.

And this is where we draw the curtain of today’s episode of Brand and Business News! Stay connected with us on all our social media platforms for more exclusive insights on Marketing Communications and Brand updates. Subscribe to our YouTube Channel as displayed on the screen for full access to our interviews and other interesting content. Join us again next week on this same channel, for another enriching episode, where we uncover the latest trends shaping the Integrated Marketing Communications Industry and Nigeria’s dynamic business world.

This is Brand and Business News! Bye for Now!