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Big boost for Burghley Horse Trials full-steam ahead with five-stars prep [Video]

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Event Marketing and Sponsorships

Preparations for this year’s Defender Burghley Horse Trials are “going smoothly”, with the event build well under way and its title sponsor extending its long-standing support.

The new “multi-year” title sponsorship agreement was announced on Monday (12 August).

Event director Martyn Johnson said that Defender’s “renewed investment means we can continue to deliver and develop a world-class event year”. Land Rover has been the official vehicle supplier to Burghley since the early 1990s and became title sponsor in 2005.

As H&H went to press on Monday, the five-star entries featured notable British entries and a strong international line-up, including Paris Olympians and medallists from the Games.

“An Olympic year is actually quite a good year for Burghley as it sits a little bit further away than a European or World Championships, which really helps,” Mr Johnson told H&H. “Obviously the Olympic bounce and good feeling is really noticeable as well, which is really good not just for Burghley …

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