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Better Homes and Gardens Real Estate is beginning the last quarter of the year on a high note, with its latest consumer-facing marketing campaign.
Aptly titled “We Know,” the campaign focuses on BHGRE’s unique connection with Better Homes & Gardens and the Dotdash Meredith media empire, which provides the brand with consumer insights from more than 42 million print and digital readers. The campaign includes a two-page spread in Better Homes & Gardens Magazine and a digital advertising blitz on BHGRE and Better Homes & Gardens’ social profiles.
The campaign also includes the introduction of a new tagline, “Nobody Knows Homes Better.”
BHGRE President Ginger Wilcoxsaid the tagline reflects the “iconic …