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‘Best thing that’s ever happened to me’: Seattle restaurant thriving after review from TikTok food critic [Video]

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Influencer Marketing

Keith Lee is one of the most popular food influencers, with more than 16.5 million followers on TikTok.

SEATTLE — Some Seattle restaurants are getting an extra boost after a popular social media food critic gave them positive reviews during his recent visit to town.

Keith Lee is one of the most popular food influencers, with more than 16.5 million followers on TikTok. He made four stops in Seattle, with the most popular being King’s BBQ House in Seattle’s Chinatown-International District.

In just a couple of days, this post of Lee’s review has had more than 7 million views and more than 789,000 likes. He rated the duck at the business a 9.5 out of 10.

Owners of the longtime business said they’ve seen a surge in new customers, especially with younger people. 

“I’ve been following Keith Lee for a while, and I trust his judgment; he makes the food look good, and he’s going to tell you …

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