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BC Lions hosting 4th annual Orange Shirt Day game [Video]

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Community Building and Management

The BC Lions are in a fight for the playoffs, but that’s not the only story heading into Friday night’s clash with the Hamilton Tiger-Cats at BC Place.

“This is a big game for us to really recognize the painful history of the residential school system and also build hope for the future,” said Jamie Taras, the team’s director of community relations. “For building a better future together.”

In 2021, the Lions unveiled an alternate logo by Kwakwaka’wakw artist Corrine Hunt.

This season, every team in the Canadian Football League has followed suit and collaborated with Indigenous artists from their local communities on special logos ahead of the National Day for Truth and Reconciliation.

“We’re also proud of the rest of the CFL to jump on board and get involved and I think that’s what it’s all about, doing the right thing and making those connections in their own communities,” …

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