![Banco Santander creates first band born on social media [Video]](https://marketingprohub.com/wp-content/uploads/2024/10/mp_721493_0_nilventurasmusic353jpg.jpg)
Banco Santander is taking a leaf out of Simon Cowell’s X Factor playbook, creating a band from young hopefuls in a contest promoted on social media platform TikTok.
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Banco Santander creates first band born on social media [Video]
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