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Global Marketing Strategies

Articles or Videos? How to Choose the Right Content Strategy for Your Business [Endless Customers Podcast Ep. 76]

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View the full transcription of this episode.

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This transcript has been generated by AI and not checked for accuracy.

Alex Winter0:00:00Are written articles or are videos the way to go?

Lindsey Auten0:00:03Some people believe that written content is dying. If I have a company who their website copy sucks, that person’s gonna need a content manager before they need a videographer.

Alex Winter0:00:12How does that play into the way that people consume content?

Lindsey Auten0:00:15I think the biggest mistake kind of goes back to what I said at the beginning is thinking that content and video is just a production-focused role. It’s not …

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