Are Marketing Events Still Relevant? [Video]

Episode 9 | Are Marketing Events Still Relevant?
Video game studios used to shell out big bucks for larger-than-life convention hall booth displays and all-expenses-paid international invite-only hands-on preview events like it was nothing. Today, Danny and Riana attend everything from parties to behind-closed doors to red-carpet premiers for video games, movies, and TV shows. What makes an event worth the time and effort? What trends and changes do we see in media marketing approaches? Pull up a chair for story time, wishlists, and a bit of forecasting in this week’s discussion.

Chapters:
00:00:00: Slightly Different Setup and New Technology
00:04:50 – The enjoyment of attending events and interacting with people
00:09:54 – The Importance of In-Person Events
00:14:33 – A Night at the Hard Rock Cafe
00:19:21 – Special Moments at the Event
00:23:54 – Fun and Exciting Game Events
00:28:35 – The Mysterious Van Experience
00:33:15 – Gears of War 4 Event in Miami
00:37:55 – Events and Experiences: The Good and The Bad
00:42:14 – Anonymous Message Submission

Poll of the week: would you spend money / travel to attend a big media event?
Yes
No
N/A (It’s My Job)

Got feedback for the show or want to ask Danny & Riana a question? Reach out at www.dannyandriana.com/contact or hit us up on socials:
Twitter/X @godfree @RianaTweetsNow
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#podcast #games #tv #movies #media #events #premier #redcarpet